03 / Web Development

Websites built to convert

Fast, accessible, and tied directly into the media that drives traffic to them. Shopify stores, marketing sites, landing pages, designed and built to do a specific job.

What's included

We build websites the way a media team would, with conversion, performance and tracking baked in from day one. No bloated themes, no pages full of stock animations that slow Core Web Vitals to a crawl.

Every site we ship is fast, accessible, easy to edit, and properly instrumented.

Shopify & Shopify Plus

Custom themes, theme refactors and Plus-level builds for serious ecommerce brands.

Marketing & brand sites

Bespoke marketing sites in Webflow, Astro, or hand-coded, depending on what you need to maintain it.

Landing pages for paid

Single-purpose pages built to match ad creative, and tested in the same loop as the campaigns.

WordPress & headless

Custom WordPress builds, headless WP with a modern front end, and Sanity/Strapi when content scale demands it.

CRO & A/B testing

Ongoing conversion testing with proper statistical significance, not "we ran it for 3 days and it looks better".

Performance & Core Web Vitals

Sub-second TTI, perfect Lighthouse scores when it matters, fast loads are an SEO and CVR lever.

Tracking & analytics

GTM, GA4, server-side tracking, event taxonomy, set up properly the first time.

Ongoing support

Retainers for content updates, design tweaks, new pages and campaign-specific landing pages.

Our process

From discovery to launch, typically 6–10 weeks for a marketing site, 8–14 for an ecommerce build.

01

Discovery

We map your customer journey, current site analytics, competitor sites, and what's working. Strategy first, design second.

02

Design

High-fidelity mockups in Figma. We design key templates rather than every page, and keep the system flexible.

03

Build

Clean code, sensible CMS structure, proper accessibility, fast loads. We test on real devices, not just simulators.

04

Launch & iterate

Soft launch, monitoring period, then full migration. After launch, we keep testing and optimising as data comes in.

Questions we get often

What does a website build cost?

Marketing sites typically start at $12k; ecommerce builds (Shopify) start at $18k and scale up depending on integration complexity, custom features and migration scope.

Do you use templates or build custom?

Custom design, custom code. We don't sell themes off the shelf. We're efficient about it, our designers and developers use a strong component system, but each site is built to your brand.

Will I be able to edit content myself?

Yes, we use Shopify, WordPress, Webflow or Sanity depending on the project. You'll get a walkthrough at handover and a Loom video library you can revisit any time.

Do you handle hosting?

For custom sites, we recommend Vercel, Netlify or Cloudflare Pages. For WordPress, we use Kinsta or WP Engine. We can set up hosting in your name so you always own it.

What about SEO?

Every site we build has technical SEO baked in, clean HTML, semantic markup, schema, fast loads, and a sensible URL structure. For ongoing keyword and content SEO, we partner with specialist agencies.

Got a build in mind?

A few lines about your business and what's on the brief. We'll come back with a starting scope and a ballpark cost.